Monday, July 30, 2007

Sizzling Ways To Improve Your Ad Copy

Hi Everybody,


Guidelines for improving your ad copy. So that it can grab attention of your customer and help you increase your sales & profit.

1. You could decrease or increase the length of your ad copy. There is no rule on how long your ad copy should be unless space is a consideration. The ad should be long enough to sell your product.

2. You could add some sub headlines on your ad copy. Sub headlines act just like headlines; they grab the reader’s attention. They'll keep the readers interested as they continue to read your ad.

3. You could ask your reader questions through out the ad copy. They will answer the questions in their own head as they read your ad copy. The questions you ask should persuade the reader into buying.

4. You could highlight keywords through out your ad copy. The keywords should be attractive to your target audience. You could highlight them with color, underlines, italics, etc.

5. You could bullet or indent your benefits on your ad copy. Must people won't read a whole ad copy, so make your products benefits standout and you won't lose the sales from all the skimmers.

6. You could change the size of your text on your ad copy. You want to make your text large enough so it's not hard to read. You also want your headline and major points to be larger so they will standout.

7. You could raise or lower the price on your ad copy. A higher price could increase the perceived value of your product and a lower price could lesson your product's value.

8. You could add proof of results on your ad copy. You should include testimonials, endorsements, and factual statistics to prove your product's claims.

9. You could add special offers on your ad copy. It's usually easier to sell the offer than the product. You could use discounts, free bonuses, volume sales, etc.

10. You could eliminate the hard-to-understand jargon on your ad copy. Unless your product calls for technical words, you want your ad to be read without people pulling out a dictionary.

Quote of the Day: "We love to expect, and when expectation is either disappointed or gratified, we want to be again expecting." -- Samuel Johnson

Warm regards,
-SalesProfitMoneyCustomer

Wednesday, July 25, 2007

Sizzling Ways To Ignite Your Profits

Hi Everybody,

1. Create a memorable logo and slogan to brandyour business on the internet. When they see your slogan or logo it will remind them of your business.


2. Multiply your marketing all over the internet by creating free bonuses for other business' products. You just include your ad somewhere on the bonus.


3. Offer to buy advertising space inside electronic products like ebooks, software, subscription sites, etc. It will be cheaper than print insert ads.


4. Increase your sales by adjusting your productor service to attract other target audiences. This may mean redesigning or adding on to it.


5. Test the prices of your product or service. You may increase the perceived value by raising your price and a lower price may decrease your sales.


6. Use your product's features to support all of your benefits. Just because benefits are more important, don't forget to list the features.


7. Market yourself or business as an expert. Most people have been told throughout their life to trust and respect the authoritative figures in society.


8. Train yourself and your employees to be polite to all your customers, even if they're shouting Solve their problem quickly and it may even turn into a sale.


9. Give your visitors a good impression when they first visit your web site. Don't make the first thing they see at the top of your home page a banner ad.


10. Join online business associations. Most will give you a membership graphic to put on your web site which will give your business extra credibility.


Quote of the Day: "Hope is necessary in every condition. The miseries of poverty, sickness and captivity would, without this comfort, be insupportable." -- Samuel Johnson


Warm regards,
-SalesProfitMoneyCustomer

Sunday, July 22, 2007

Sizzling Offers That Sell Like Crazy

Hi Everybody,

One of the best way to increase your sales is to offer your potential customers a special offer. It could be trial offers, discounts, purchase awards, etc. Below are ten sizzling offers you could use to sell your products like crazy.

1. You could offer your potential customers a free sample of your product. If the sample proves what you claim, there is a high chance they will buy it.


2. You could give your potential customers a free trial of your product or service. Tell them you won't bill them for 30 days.


3. You could offer your potential customers a rebate after they buy your product or service. They will feel they are getting a good deal.


4. You could offer your potential customers a monthly payment plan. Tell them they can pay for your product or service with three or more easy monthly payments.


5. You could reward your potential customers if they buy a specific number of products. Tell them if they buy 3 or more products, they will get one free.


6. You could reward your potential customers if they spend over a specific dollar amount. Tell them if they spend over $100, they get a 10% discount.


7. You could hold a holiday sale for your potential customers. Tell them everything on your web site is discounted up to 50% on Thanks giving Day.


8. You could hold a buy one get one free sale for your potential customers. Tell them if they buy one product,they get another product for free at the same value.


9. You could hold a special $1 sale for your potential customers. They'll come to your web site to buy your product for only a dollar, but may buy other products.


10. You could offer your potential customers a bonus coupon when they buy one of your products. It could be a coupon for another product you sell.



Quote of the Day: "Hope is itself a species of happiness, and, perhaps, the chief happiness which this world affords." -- Samuel Johnson

Warm regards,
-SalesProfitMoneyCustomer

Saturday, July 21, 2007

Shocking Ways To Super-Charge Your Sales

Hi Everybody,

1. Test different web site color themes to see which combination will sell your product better. You can also test the size and style of your web site text.


2. Promise your readers an end result or outcome in your ad. You must give them a solid guarantee that your product will solve their problem.


3. Never assume people believe the information in your ad copy. You need to back-up all your claims with indisputable evidence.


4. Give your customers free shipping. If you can't afford that, you can give free shipping to customers that buy over a certain dollar amount to raise profits.


5. Test your web site regularly for ordering glitches, bad links, broken graphics, etc. Those types of errors will make your business look unprofessional.


6. Use free advertising as much as possible. Test a wide variety of free advertising options like banner and link exchanges, classifieds, newsgroups, etc.


7. Build credibility for your business by publishing an e-zine and writing articles. Your customers and prospects will see you as an expert and trust you.


8. Answer all your e-mail messages as quickly aspossible. Nothing will loose a sale quicker than not responding to a prospect in time.


9. Build a professional looking web site even if you have a small budget. You could use free graphics, designs, list servers, and other tools offered online.


10. Enter to win awards for your web site. When you display the award graphics on your web site it will increase your credibility and professionalism.



Quote of the Day:"We must accept finite disappointment, but we must never lose infinite hope." -- Martin Luther King, Jr.

Warm regards,
-SalesProfitMoneyCustomer

Friday, July 20, 2007

Shocking Ways To Energize Your Sales

Hi Everybody,

1. Start your own internet radio station. It could be related to the theme of your web site and you could advertise your products over the station.


2. Turn your banner ad into a trivia question. Post the question on the banner and tell readers they can win a prize if they answer the question at your site.


3. Motivate people to buy your product. Tell them a lot of positive things like "You can now reach your goals and change your life if you buy our product".


4. Get your sales letters and web site evaluated for free. Visit business discussion boards and ask other discussion participants to evaluated them.


5. Get your products or services evaluated for free.You can give your product for free in exchange for evaluations and even testimonials.


6. Keep your loyal customers happy because they are your future profits. Give them discounts and free gifts as often as possible.


7. Clone your advertisements all over the internet by allowing your visitors to give your online freebies away. Just include your ad somewhere inside it.


8. Make it easy for your affiliates to make sales. Give them proven ads to use, make it easy for prospects to order and provide helpful affiliate stats.


9. Persuade e-zine publishers or webmasters to run your ad for free. Just allow them to join your affiliate program and earn commission on the sales.


10. Make your products sell quickly by adding a ton of bonuses. You could get the free bonuses for little or no cost buy joint venturing with other businesses.



Quote of the Day: "No pain, no palm; no thorns, no throne; no gall, no glory; no cross, no crown." -- William Penn Warm regards,

Warm Regards,
-SalesProfitMoneyCustomer

Thursday, July 19, 2007

Reasons To Form A Strategic Business Alliance

Hi Everybody,

A strategic alliance is when two or more businesses join together for a set period of time. The businesses, usually, are not in direct competition, but have similar products or services that are directed toward the same target audience. Below are ten reasons to create a strategic alliance.

1. You could offer your customers a larger variety of products or services. This will allow you to spend less time and money developing new products to sell.


2. Your number of sales people will increase because you're combining with other business. You won't have to spend time and money hiring new employees.


3. Your marketing and advertising budget will increase. When you form a strategic alliance with other businesses you both will share the advertising and marketing costs.


4. You can now offer your existing customers more back-end and upsell products. This will increase your sales and profits.


5. Your business will gain a larger number of skilled people working on the same project. You will gain the knowledge of the other businesses employees.


6. You will be able to beat your competition by selling to a larger target audience. You will also increase the total number of existing customers you can sell your products and services to.


7. You can exchange endorsements with your alliance partners. You'll add more credibility to your business and gain your potential customers trust to buy.


8. You can expand your business more rapidly. You can develop new products and services faster with a larger work force.


9. You'll be able to solve your customer's problems faster with a larger base of customer service people. You'll also learn new ways to improve your customer service from your alliance partners.


10. You'll have a larger number of "strategic thinking"people. This will allow both businesses to come up with profitable business ideas quicker than before.



Quote of the Day:"A man of character finds a special attractiveness in difficulty, since it is only by coming to grips with difficulty that he can realize his potentialities." -- Charles de Gaulle

Warm regards,
-SalesProfitMoneyCustomer

Wednesday, July 18, 2007

Why People Don't Visit Your Web Site

Hi Everybody,

1. You don't offer free original content. It's important to give your visitors information they can't find any-where else. If you're the only source for a certain type of information, people will flock to your web site.


2. You don't offer free software. Most people like to find good deals on software for their computers. If the software is free, that is even better.


3. You don't offer a free contest or sweepstakes. It's a fact, people like to win things. If you can fulfill that need, people will stop by to visit.


4. You don't offer a free directory. Create a directoryof web sites on a particular topic that is related to your target audience. People will visit because they will find what they're looking for, all in one place.


5. You don't offer a free e-zine. Most people love to get free information that they're interested in emailed to them on a regular basis. This saves them time and money.


6. You don't offer a free community. People like to have a place were they can have discussions with others on a particular subject. You could add a chat room or message board to your web site.


7. You don't offer a free affiliate program. One of people's basic needs to survive is money. When you offer them a free opportunity to make money they'll line up to visit your web site.


8. You don't offer a free online utility. When you offer a utility that can solve a problem, people will visit yourweb site. The utility could be a free autoresponder, e-mail account, search engine submission, etc.


9. You don't offer free current information. Supply news stories related to your web site. People want up-to-date news on the topics they are interested in.They will also be interested in visiting your web site.


10. You don't offer free samples of your productor service. Have you ever been to a store and you jumped at the chance to get a free sample of food? This same concept will also attract people to visit your web site.



Quote of the Day: "Tis easy enough to be pleasant, when life flows like a song. But the man worthwhile is the one who will smile when everything goes dead wrong." -- Ella Wheeler Wilcox

Warm regards,
-SalesProfitMoneyCustomer

Source: getresponce.com

Reasons Why People Don't Buy From You

Hi Everybody,

1. You don't make people feel safe when they order. Remind people that they are ordering through a secure server having no chances of fraud. Tell them you won't sell their e-mail addressand all their information will be kept confidential.


2. You don't make your ad copy attractive. Your ad lists features instead of benefits. The headline does not attract at your target audience. You don't list any testimonials or guarantees included in your ad.


3. You don't remind people to come back and visit. People usually don't purchase the first time they visit. The more times they visit your site, the greater the chance they will buy. The most effective way is to give them a free subscription to your e-zine or through RSS Feed.


4. You don't let people know anything about yourbusiness. They will feel more comfortable if they know who they are buying from. Publish a section called "About Us" on your web site. Include your business history, profile of employees, contact information etc, so that a trust can be generated in the mind of the customer.


5. You don't give people as many ordering options aspossible. Accept credit cards, checks, money orders, and other forms of electronic payments. Take ordersby phone, e-mail, web site, fax, mail, etc.


6. You don't make your web site look professional. You want to have your own domain name. Your website should be easy to navigate through. The graphics should be related to the theme of your web site.


7. You don't let people read your ad before they get your freebie. When you use free stuff to lure people to your web site include it below your ad copy or on another web page. If you list the freebie above your ad they may never look to see what you're selling.


8. You don't attract the target audience that would buy your product or service. A simple way to do this is to survey your existing customers to see what attracted them to buy. This information will help you improve your target marketing and advertising.


9. You don't test and improve your ad copy. There are many people who write an ad copy and never change it. You have to continually test and improve your ad copy to get the highest possible response rate.


10. You don't give people any urgency to buy now. Many people are interested in your product but they put off buying it till later and eventually forget about it. Entice them to buy now with a freebie or discount and include a deadline date when the offer ends.



Quote of the Day:"A dose of adversity is often as needful as a dose of medicine." -- American proverb

Warm regards,
-SalesProfitMoneyCustomer

Source: getresponse.com

Power-Packed Ways To Spark Your Sales and Increase Profit

Hi Everybody,

1. Spend money on targeted advertising instead of mass media advertising. You don't want to waste your time and money on people who aren't interested.


2. Increase your profits by concentrating on small details. Improving small things like text size, color, or graphics can really make a positive difference.


3. Keep your offers flexible. If you offer a set price for your product, you could offer the people that can't afford it an optional payment plan.


4. Offer your knowledge or consulting as a bonus product. You could offer a free 15 or 30 minute consultation. This will add value to your product.


5. Personalize all your e-mail messages so they get read. Include the recipient's name in the subject line.This will grab peoples attention quickly.


6. Keep your web site consistent. You don't want to keep things on your web site that are not related to the theme of your web site.


7. Attract more subscribers to your free e-zine by giving them free bonuses like e-books, software, online services and other incentives.


8. Sell advertising space in your e-zine and on yourweb site. This will create an extra income stream for your business.


9. Make your web site ready for the public. You must have an "About Us" page and clear descriptions of what actions you want your visitors to take.


10. Don't just start advertising everywhere, plan out your marketing. Locate places and publications that your target audience would congregate around.



Quote of the Day: "The greatest virtues are those which are most useful to other persons." -- Aristotle

Warm regards,
-SalesProfitMoneyCustomer

Soures: getresponse.com

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