Showing posts with label Direct Marketing. Show all posts
Showing posts with label Direct Marketing. Show all posts

Sunday, September 23, 2007

Mouth-Watering Email Subject Lines

MARKETING STRATEGIES THAT EMPOWER SUCCESS - Mouth-Watering Email Subject Lines

24 IRRESISTIBLE EMAIL SUBJECT LINES that have proven their ability to grab attention, and then transform attention into interest, and interest into desire.

You can copy some of them exactly and use others as templates for your email marketing campaigns. If you`re feel extra creative, you can use these market-approved subject lines to light the fire under your Innovative Burner.

The following are 25 email subject lines that have gotten outstanding results in marketing campaigns for a broad spectrum of goods, products, and services. If they work for "Brand X," think how well they`re work for "Brand YOU."

1. Who really wants to be a(n) X ?

2. What do YOU want for Christmas?

3. You`ve got to see this ...

4. Doctors spill the beans ...

5. I goofed ...

6. You`re going to love this one

7. Special Pre-release Announcement

8. Here`s the answer you`ve been looking for

9. 3 minutes to greater X, X, and X

10. DISCOVERED! The secret to X

11. Urgent News

12. Still skeptical? Here`s why you should be!

13. Our loss is your gain

14. This is extremely urgent

15. I need your help ...

16. Check this out and let me know

17. Important notice from

18. Something that might interest you ...

19. Before you give up, here`s my suggestion

20. Open this before 7 p.m.

21. Make X work for you!

22. Seen this yet?

23. Sneak Peek at .com

24. Newsflash from


Use them in good (marketing) "health"!

-SalesProfitMoneyCustomer

Thursday, September 20, 2007

The Truth About Direct Email & Email Lists

MARKETING STRATEGIES THAT EMPOWER SUCCESS - The Truth About Direct Email & Email Lists

How to protect yourself and your money from ineffective email lists. The safe-and-sound distribution techniques that will ensure that your message is always welcomed into a recipients` inbox, not his/her Trash Bin.


Safe Email Marketing

Safe email marketing in the direct marketing/Internet marketing world is called OPT-IN EMAIL MARKETING. This is an important term and one you need to commit to memory as a fundamental building block in successful marketing.

You`ve probably seen ads in trade magazines offering "Opt-in Email Lists." This is your best bet when conducting a direct email campaign. Opt-in lists help you identify people that are "pre-sold" when it comes to receiving offers in the mail. By opting-in to a list, they let you know that they`re eager to read about something new and beneficial.

Safe Email Marketing breaks down into these 2 categories:
-Paid Safe Lists
-Opt-In List Rentals



PAID SAFE LISTS

This is a twist on opt-in email marketing where you pay for the privilege of being able to send email to a list of other marketers who have done the same. A paid safe list can range in price from $2 and up.

The advantages: you don`t have to send the emails using your ISP and you won`t have to worry about spam complaints and disclaimers.


OPT-IN LIST RENTAL

This type of list is similar to a standard "specialty" direct mail list. It`s targeted and aimed at people who are interested in what you have to offer.

Companies that offer list rentals usually collect millions of email addresses by advertising well-branded, popular products and services. Also they may offer no-cost newsletters and/or contests as a way to capture addresses.

Opt-in list rental companies ask interested people to fill out a form on their website. The forms gather as much info as possible, which allows the company to better categorize their email lists according to preferences by industry: gardening, bodybuilding, Internet marketing, etc.

Of course you`re going to pay more to rent this type of list, but you won`t find a better-targeted audience for your offer. These companies do the mailing for you, so you won`t have access to the names.

-SalesProfitMoneyCustomer

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