Showing posts with label Sales. Show all posts
Showing posts with label Sales. Show all posts

Wednesday, October 3, 2007

Ways To Gain More Orders to Sell More

Ways To Gain More Orders to sell more to have more profit and more customer

1. Automate your online business to save extra time for marketing and advertising. You could use auto-responders, time saving software, etc.


2. Host a free hall of fame or museum on your web site. It should be related to your target audience. It should attract people just like offline ones do.


3. Write your ideas on paper; bad and good ones. Don't get an idea and take the risk of forgetting it; it could be your future income or success.


4. Design your ad copy to target your visitors goals, dreams and desires. Allow your product to attract their emotional and physical needs.


5. Create a small treasure hunt. Allow people to get a discount on a product you sell if they find a certain graphic somewhere on your site.


6. Have visitors sign-up to receive free promotional merchandise. It can be hats, bumper stickers, cups, or anything with your web site print on it.


7. Increase your traffic by creating other web sites that relate to the latest new fad. You just advertise your main web site on your fad web sites.


8. Load your site with a wide variety of content. Your site will become known as an area of regular reference for many of your visitors.


9. Interview famous people that your visitors want to know more about. Publish the interview in article or audio format on your web site.


10. Tell people the purpose of your web site. When they visit a web site and have to figure out what it's about, they may get frustrated and leave soon.

-SalesProfitMoneyCustomer

Wednesday, September 26, 2007

High-Impact Viral Marketing Strategies

Viral Marketing is allowing people to giveaway and use your free product or service in order to multiply your marketing quickly over the internet. The idea behind viral marketing is that you include your ad with the freebie people giveaway or use. Below are ten high impact viral marketing strategies:


1. Allow people to reprint your articles on their web site, in their e-zine, newsletter, magazine or ebooks. Include your resource box and the option for article
reprints at the bottom of each article.


2. Allow people to use any of your freebies as free bonuses for products or services they sell. Include your ad on all your freebies.


3. Allow people to use your online discussion board for their own web site. Some people don't have one. Just include your banner ad at the top of the board.


4. Allow people to sign up for a free web site on your server. Since you are giving away the space, require them to include your banner ad at the top of the site.


5. Allow people to add their link to your free web site directory. Just require that they return a link back to your web site, advertising your directory.


6. Allow people to provide your free online service to their web site, visitors, or e-zine subscribers. They could be free e-mail, e-mail consulting, search engine submissions, etc.


7. Allow people to give away your free software. Just include your business advertisement inside the software program.


8. Allow people to give away your free web design graphics, fonts, templates, etc. Just include your ad on them or require people to link directly to your web site.


9. Allow people to place an advertisement in your free ebook if, in exchange, they give away the ebook to their web visitors or e-zine subscribers.


10. Allow people to give away your free ebook to their visitors. Then, their visitors will also give it away. This will just continue to spread your ad all over the internet.

-SalesProfitMoneyCustome

Profit Boosters for Online Business

Following are the tips that will help in generating more sales and profits in online business and also attract more online customers.

1. Gain an advantage over your competition. You should find one benefit your competition doesn't offer and use it as your main selling point.


2. Design your e-zine so it creates multiple free advertising streams. Ask readers to forward it to people they know, offer ad trades, etc.


3. Allow your visitors to subscribe to an update e-zine. Anytime you make changes to your web site they can receive an informative e-mail.


4. Focus your articles on information the targeted readers and e-zine publishers want. They will get published more often, which means free publicity.


5. Use problems to attract online traffic. Find a common online problem and use your web site to solve it. People will visit and see your ads.


6. Have an informative FAQ page at your web site. Anticipate questions your prospects or visitors may have; this will help improve your sales ratio.


7. Improve your negotiation skills. This'll improve your business because you're always negotiating ad swaps, supply prices, joint ventures, wages, etc.


8. Beat your competition by giving away a similar product or service that they charge for. It could be add on products, warranties, servicing, etc.


9. Build a larger online community by giving your visitors bonuses for participating on your message boards or chat rooms. Try free products, ads, etc.


10. Instead of starting an affiliate program, start a referral program. Give people discounts and free products for referring people to your site.

-SalesProfitMoneyCustome

Sunday, September 23, 2007

Mouth-Watering Email Subject Lines

MARKETING STRATEGIES THAT EMPOWER SUCCESS - Mouth-Watering Email Subject Lines

24 IRRESISTIBLE EMAIL SUBJECT LINES that have proven their ability to grab attention, and then transform attention into interest, and interest into desire.

You can copy some of them exactly and use others as templates for your email marketing campaigns. If you`re feel extra creative, you can use these market-approved subject lines to light the fire under your Innovative Burner.

The following are 25 email subject lines that have gotten outstanding results in marketing campaigns for a broad spectrum of goods, products, and services. If they work for "Brand X," think how well they`re work for "Brand YOU."

1. Who really wants to be a(n) X ?

2. What do YOU want for Christmas?

3. You`ve got to see this ...

4. Doctors spill the beans ...

5. I goofed ...

6. You`re going to love this one

7. Special Pre-release Announcement

8. Here`s the answer you`ve been looking for

9. 3 minutes to greater X, X, and X

10. DISCOVERED! The secret to X

11. Urgent News

12. Still skeptical? Here`s why you should be!

13. Our loss is your gain

14. This is extremely urgent

15. I need your help ...

16. Check this out and let me know

17. Important notice from

18. Something that might interest you ...

19. Before you give up, here`s my suggestion

20. Open this before 7 p.m.

21. Make X work for you!

22. Seen this yet?

23. Sneak Peek at .com

24. Newsflash from


Use them in good (marketing) "health"!

-SalesProfitMoneyCustomer

Thursday, September 20, 2007

The Truth About Direct Email & Email Lists

MARKETING STRATEGIES THAT EMPOWER SUCCESS - The Truth About Direct Email & Email Lists

How to protect yourself and your money from ineffective email lists. The safe-and-sound distribution techniques that will ensure that your message is always welcomed into a recipients` inbox, not his/her Trash Bin.


Safe Email Marketing

Safe email marketing in the direct marketing/Internet marketing world is called OPT-IN EMAIL MARKETING. This is an important term and one you need to commit to memory as a fundamental building block in successful marketing.

You`ve probably seen ads in trade magazines offering "Opt-in Email Lists." This is your best bet when conducting a direct email campaign. Opt-in lists help you identify people that are "pre-sold" when it comes to receiving offers in the mail. By opting-in to a list, they let you know that they`re eager to read about something new and beneficial.

Safe Email Marketing breaks down into these 2 categories:
-Paid Safe Lists
-Opt-In List Rentals



PAID SAFE LISTS

This is a twist on opt-in email marketing where you pay for the privilege of being able to send email to a list of other marketers who have done the same. A paid safe list can range in price from $2 and up.

The advantages: you don`t have to send the emails using your ISP and you won`t have to worry about spam complaints and disclaimers.


OPT-IN LIST RENTAL

This type of list is similar to a standard "specialty" direct mail list. It`s targeted and aimed at people who are interested in what you have to offer.

Companies that offer list rentals usually collect millions of email addresses by advertising well-branded, popular products and services. Also they may offer no-cost newsletters and/or contests as a way to capture addresses.

Opt-in list rental companies ask interested people to fill out a form on their website. The forms gather as much info as possible, which allows the company to better categorize their email lists according to preferences by industry: gardening, bodybuilding, Internet marketing, etc.

Of course you`re going to pay more to rent this type of list, but you won`t find a better-targeted audience for your offer. These companies do the mailing for you, so you won`t have access to the names.

-SalesProfitMoneyCustomer

Wednesday, September 19, 2007

The Truth About Direct Email & Email Lists

MARKETING STRATEGIES THAT EMPOWER SUCCESS - The Truth About Direct Email & Email Lists

What you`re about to learn will save you time, money, and frustration.

The Truth About Direct Email & Email Lists - What`s Unsafe

Unsafe Email Marketing

Unsafe email marketing is a method many people foolishly try, thinking it will yield big money fast. When you send an UNSOLICITED EMAIL to someone -- when you invite yourself into someone`s emailbox without invitation or permission -- that`s called SPAM.

If the people receiving your messages have no interest in your offer, or they simply don`t know you and don`t want to know you, chances are they`re tossing your message into the trash bin and you`re tossing your marketing dollars down the toilet. Sending spam -- and that`s exactly how your unsolicited message will be reviewed, regardless of the value of your offer -- gives your business a black eye and damages your reputation...and the "kicker" is: it doesn`t` improve business!


EMAIL ON STEROIDS - BULKING UP IS BAD

Conducting a marketing campaign using BULK EMAIL will manifest the same results as spam.

You may have seen ads that say, "1000000 email addresses for only $29.95." Don`t fall for that. You`re only going to get spam complaints and your ISP connection may be shut down!

The reason for this is that most all of the bulk mail lists you see being advertised online are nothing but a list of email addresses that have been harvested from websites all over the Internet. These addresses and are then sold again and again as "targeted" bulk email.

WARNING: The only "target" here is your money! You MUST stay away from these bulk lists. They`re a waste. Remember that a list that`s advertised as "Targeted" is probably not accurate, reliable or safe.

If you were marketing a revolutionary new gardening tool, would you send 10000 direct mail pieces to names randomly snatched from the phonebook?

Or ...

Would it be wiser to send your offer a mailing list of people who have recently purchased gardening tools and products through mail order?


BULLSEYE NOT BULL

No legitimate business person would ever send thousands of emails to random people culled from the Internet. Bulk mailing is unprofessional and makes you look bad.

Bulk mailing can make your bottom line look bad, too. You want to do more than hit your target, you want to hit a bullseye on that target. Bulk lists aren`t the answer. When you do a direct email or direct mail campaign to a RESPECTABLE rental list, if the people on the list have never heard of you before (called a COLD LIST), statistically, you`re likely to get a .005% response or
less.

Does this mean that email campaigns are doomed before they start? No at all. As long as you use emails that are safe, you won`t be sorry.

So keep your eyes peeled for your next lesson -- the SAFE way to Email


-SalesProfitMoneyCustomer

Monday, September 17, 2007

Steps to Irresistible Email Copy Every Time

MARKETING STRATEGIES THAT EMPOWER SUCCESS - 8 Steps to Irresistible Email Copy Every Time


Step #1 - WHO DO YOU THINK YOU`RE TALKING TO?

Before you sit down to write your email sales letter, you`ve got to determine exactly who your audience is. This is a master key to getting results from email marketing.

Ask yourself these questions:

- What do your prospects/customers want?
- What frustrates your prospects/customers most?
- Who else is selling something similar to you?
- Why should your prospects/customers believe you?
- Why should prospects/customers respond to you instead of someone else?
- What kind of appeals will your target market respond to?


Step #2 - A GREAT SUBJECT IS YOUR OBJECT

Before an email can generate results, recipients need to open it. But what can you do to spark their interest and get their interest "motor" revved up?

Your SUBJECT LINE is the key.

There are four types of email formulas you can use as a guide in crafting your email. Each has a different PSYCHOLOGICAL APPEAL that works like magic on consumers.

Here`s an important "homework assignment": Write at least 25 SUBJECT LINES before you decide on which one to use. Take the best two and test them against each other in your marketing campaign. (Save the "losers" to use for other purposes or spruce up later.)


Step #3 - WHAT`S IN IT FOR THEM?

Sit down and write every conceivable benefit your product has. Don`t know the difference between features and benefits? Features describe the product; benefits describe the results of using the product. Features appeal to logic...logic justifies emotion... emotion drives sales.

Here`s a rule of thumb for benefits: ask yourself "What can my product or service do for my customer?" Then begin to write your letter telling your reader WHAT`S IN IT FOR THEM. Tell them how much better life will be for them after they buy from you. Tell them how much better they`ll feel. Tell them how their peers will respect them more.


Step #4 - AN EMOTIONAL APPEAL

When promoting anything to anybody, you must remember that buying decisions are based upon emotion and later backed up by logic. Before you write a single word, determine what emotional hot buttons you need to push to "jumpstart" your prospect.

Selling health supplements? Go for the "fear of illness" button with "A Natural Way to Save Your Eyesight." Selling political bumper stickers? Hit the "anger" button with: "Let the President Know What You Think of His Policies." Other buttons include: curiosity, greed, ego, vanity, hope, and/or fear of scarcity or security.


Step #5 - A NAME YOU CAN TRUST

To convince people to buy your product or service, you must make them believe that your offer is credible and that you (or your product) will deliver as promised.

How do you do that? Here are three ways you can build credibility with the readers of your sales letter:

- Provide testimonials.
- Include endorsement letters from authority figures in your industry.
- Make your offer and promises sincere and believable.


Step #6 - A GUARANTEE

Nowadays, trying to sell without some type of guarantee is a losing proposition. You`ve got to have one. And the stronger your guarantee, the better your response will be. And, believe it or not, although most people will NOT ask for a refund, they`ll trust your offer knowing that you stand behind it.

You can offer a 24-hour, 30-day, 60-day, 90-day, or even a full-year. And here`s an interesting fact: The longer the time period, the fewer returns you`ll have! It`s human nature to procrastinate, so the more time someone thinks they have to get a refund, the more they`ll put it off or forget about the refund altogether.


Step #7 - DON`T FORGET TO ASK

It happens all the time. Someone makes a fantastic sales presentation, and then doesn`t close the deal because he/she didn`t clearly ask for the order or made the process confusing rather than simple.

- From the Research Department: Statistics show that you need to ask for the order at least three times to close substantial sales. (Some studies put the number at 7!)

If you can, offer several ways for your prospects to order -- consumers love choice. It tells them, "You`re talking directly to me and meeting my unique needs." If you only offer one way to order, make it crystal clear how AND how easy it is. Describe it in detail and ask for the order. Then ask again.


Step #8 - THE EYES HAVE IT

It`s a well-known fact: Large blocks of copy are intimidating and will often send people running for the hills or at least the Delete button.

The solution? Break up paragraphs into two to four sentences. Use several subheadings throughout the email letter. And use asterisks, dashes, and ellipses (...) to give your copy more rhythm. Bullet points are excellent eye-catchers - use them whenever appropriate.

-SalesProfitMoneyCustomer

Wednesday, September 12, 2007

Using Email Autoresponders To Multiply Marketing Power

MARKETING STRATEGIES THAT EMPOWER SUCCESS - Using Autoresponders To Multiply Marketing Power & Save Time!

Introduce yourself to your new best friend -- the email autoresponder.

One of the best ways to cultivate new business and save hours of time is to use an email autoresponder. An email autoresponder gives you the ability to follow-up *automatically* on the email addresses you capture. Instead of wasting hours following up manually, you can let your autoresponder follow up while you do the things that you do best -- build your business...putter in the garden...chase your kids around the house...catch up on your power-napping.

If you have an email autoresponder, I will show you how to make it super-effective. If you don`t have an email autoresponder, you have to have one in email marketing business.


Using Email Autoresponders To Multiply Marketing Power & Save Time!

An email autoresponder gives you the ability to send messages effortlessly for months on end. So if you captured an email address six months ago, your email autoresponder can repeatedly contact that person to offer your product or service.


WASH-RINSE-REPEAT: Repeat contact is a concept that top marketers first used effectively in the offline world. When you conduct a direct mail campaign, you send out message after message until it`s no longer cost-effective. This strategy yields a much higher response rate than with a one-shot mailing (typically just 1% or less).

-From the Research Labs: Research shows that, on average, A PROSPECT MUST BE CONTACTED SEVEN TIMES before you have any real chance at closing a sale.


BE IN THE TOP 10: If you apply this strategy to your Internet marketing campaigns, you`ll have a real edge over the competition. Remember: 90% of businesses do not follow-up with prospects!


1. THE "KILL OVERKILL" TECHNIQUE: You don`t want an email-inbox crammed with ads and sales letters, and neither does anyone else. Don`t send out sales letter after sales letter. Your messages will become an annoyance and the recipient will either unsubscribe or just delete the messages whenever they arrive.

By sending a series of sales letters SPACED APART BY 2-4 DAYS, you`ll keep your prospect aware of your business and develop credibility over time without being a pest.


2. THE "MY GIFT TO YOU" TECHNIQUE: Send freebies such as ebooks, info reports, newsletters, software, or even product samples. Many marketers use this
approach by offering a newsletter.

-Sneaky Salesmanship: Within the newsletter you have an excellent opportunity to plug your product with a few lines of irresistible copy.

With the soft sell approach, you can contact your prospect once or even twice a week with "valuable information" - which coincidentally mentions your product or service - without seeming like you`re over-selling. If you`re a vacuum cleaner distributor, for example, send a newsletter on allergies and dust mites, for example.


3. THEY`LL LEARN/YOU`LL EARN TECHNIQUE: Give away a valuable training course via email that has special appeal to your recipients! You can create a simple 3-day, 5-day, 7 day, or even longer course. And at the end of some of the course lessons you can add a few lines of copy plugging your product or service.

This, too, is a soft sell approach.


4. COMBO PLATTER TECHNIQUE: Use a variation of the hard sell, soft sell approach. Simply alternate your messages. A balance of 40% hard-sell
and 60% soft-sell is generally about right.

-SalesProfitMoneyCustomer

I want your comment to improve...

Monday, September 10, 2007

SELL LESS TO SELL MORE

MARKETING STRATEGIES THAT EMPOWER SUCCESS - SELL LESS TO SELL MORE


Instead of getting tunnel-vision and only seeing the short-term goal of the right-now sale, remember that your email messages are an important way for you to build a RELATIONSHIP with a consumer based on your HONESTY AND SERVICE.

Although you want your prospect to buy, you shouldn`t immediately and constantly bombard the folks on your email list with nothing but sales pitches. You`re looking for a long-term, committed relationship. Be a person first and a salesperson second for the best results.


RELATIONSHIP COUNSELING:

Your first few email sales letters may prove to be the most effective if they`re written in a warm, helpful, let`s-be-business-friends "voice."


GIVE THE PEOPLE WHAT THEY WANT:

In the off-line world, we`ve become accustomed to the fact that we hear literally thousands of messages each day. An online experience, on the other hand is still, for most people, closer to visiting "the library" or perhaps watching public television rather than tuning into the Home Shopping Network.

Most people are on the Internet looking for information - not waiting to be sold. People don`t want to be pitched to every day with a "you`d better buy it now" message.

So don`t be a salesperson. Be Miss Information (okay, Ms.Information definitely sounds better) or Mr. Answerman. After you become a trusted resource, it`s easy to become a trusted source.


TIME IS OF THE ESSENCE:

Lasting relationships don`t happen overnight...they`re built over time. Your sales letters should be crafted in a way that slowly, but surely convinces your prospects that you`re someone with whom they`d like to do business. After you`ve laid a foundation -- made them happy with what you`ve given them as a gift, demonstrated your knowledge, etc. -- you`ll have plenty of time to build a case for buying from you.


THE E-LIST:

Once your prospects have gotten to know you through your entire series of pre-written (but valuable) communications...after you`ve built trust in the relationship and gradually exposed consumers to the benefits of your product or service...you can "graduate" them into your "real time" ezine list.

Obviously, you can`t include a time-dependent message in your pre-written letter series. People are opting in to your list 365 days a year and you can`t risk that they`ll receive a "Season`s Greetings" message in the middle of June.

BUT, when you`ve exhausted the appeal of your letter series, the people on your email list can become your ezine list. Then you can send a Valentine`s message in February, a "Happy Birthday, America" message in July, etc.


TO KNOW YOU IS TO LOVE YOU:

You can influence people when they know you, like you, and trust you. Ongoing timely communications means you can continue to build rapport with the people on your list, and you can be sure that if they TRUST you, they`ll be open to BUYING from you.


-SalesProfitMoneyCustomer

Sunday, September 9, 2007

MARKETING STRATEGIES - Harnessing the Power of Email Marketing

MARKETING STRATEGIES THAT EMPOWER SUCCESS - Harnessing the Power of Email Marketing


*A DIRECT MAIL PIECE costs about 40-cents in postage alone. (And then you have to factor in paper and printing costs.)

*A PHONE CALL can cost just as much - or more - than a direct mail piece.

*A PHONE CALL wastes time (and time is money) because you`ll spend precious minutes - sometimes hours or days - trying to contact the right person.

*A MESSAGE left on voice mail is almost always a waste of time, and therefore a waste of money.

Harnessing the Power of Email Marketing

Given the inherent problems with traditional marketing techniques, it`s important to master the BASIC STRATEGIES FOR INTEGRATING EMAIL into your overall campaign.

As I`ve just shown you, sending out an EMAIL CAN BE MUCH CHEAPER than other marketing methods. Proceed with caution, however. Email can also cost you a fortune -- in lost opportunities AND cold hard cash -- IF you don`t know the basics.

So that`s where we`re going to start.

First, always keep in mind that your "primary objective". the master key that unlocks your "Success Vault" in Internet Marketing is to build your mailing list - your EMAIL MAILING LIST. (Often referred to as your "In-house list.")

The addresses you collect are going to mean the difference between the middle-of-the-road results that Average Joe and Jane are achieving and the through-the-roof, over-the-top, to-the-moon-and-back MEGA-success that top online sellers achieve. (The difference really is that dramatic.) So don`t miss the boat: The time is NOW to start building your list of email addresses (prospects).

Pop Quiz: What`s the easiest way to convince people to give you their email address? (Answer: Offer an irresistible freebie with a sign-up form on your site or in a pop-up box, drive traffic to your site, and watch as people start entering their email address. Don`t have a freebie? Get a good one from the Empowerism treasure chest!)

Okay, so now you`re "in the groove". you`re capturing people`s emails like crazy. But if you`re just sitting there - well, you know the old saying, "Even if you`re on the right track, you`ll get run over if you just sit there."

So what next?

Let me take a moment from telling how to build your email list to remind you why. It`s been said that - YOU CAN GET RICH WITH AN EMAIL LIST OF JUST 1000 PEOPLE! Think about that. Then stop thinking and get going on new ways to capture and keep email addresses.


GIVE `TIL IT HURTS!

If you want to keep getting addresses, start giving stuff away! Give, give, and keep finding more things to give! And since you can`t send a TOASTER through email, why not give the far more valuable - and far more affordable for you - INFORMATION PRODUCTS, business tools, and expert advice - maybe even a no-cost/obligation email marketing course like this one!

DRIP, DRIP, DRIP.

You`ll want to have a series of letters already set up so that they can be "dripped" on your prospects on a regular basis. Send a message daily, every other day, or on whatever schedule suits you best, but make contact AT LEAST EVERY 7 DAYS.

If you`re not confident in your writing skills, you have two choices: you can hire a professional to write the letters for you or you can use a system already set up with letters to help you build your email list. (I suppose the third choice is to just give up and bury your heard in the sand, but that`s no way to make a million!)

-SalesProfitMoneyCustomer

Tuesday, September 4, 2007

Ways To Erupt Your Sales Like A Volcano

Hi Everybody,


1. Save time and money using ad submitters. You will reach a larger part of your target audience far more quickly than by manually submitting your ad.


2. Create a good first impression. You will not be able to sell very many products if your visitors think your web site looks unprofessional.


3. Stop procrastinating and start finishing all your business tasks. Do one at a time. Do not get caught up thinking that you can never get them all done.


4. Develop a relationship with all your visitors and customers. Tell them how much you appreciate them visiting your web site or buying your product.


5. Hire a business coach to help improve yourself and business. They could help increase your sales, motivate you, balance your workload, etc.


6. Stay away from being too comfortable with your income or life. You should always be making new goals for yourself and developing new sales ideas.


7. Stay away from becoming a workaholic. Your mind needs time away from your business life. This will help your brain think clearly while working.


8. Create and follow short/long term goals for your business. The short goals can create early success and the long term goals can create future success.


9. Look for different ways to prove your business and products to your audience. You could collect testimonials, hold surveys, do scientific tests, etc.


10. Try new business ideas and strategies. Do not be afraid of changing what you're doing. You could try out technology, advertising, marketing, etc.

Quote of the Day: "Those things that hurt, instruct." -- Ben Franklin

Warm regards,
-SalesProfitMoneyCustomer

Thursday, August 30, 2007

Ways Outsourcing Can Help Grow Your Business

Hi Everybody,


Outsourcing is when you hire outside professionals or services to take on part of your business workload. You may want to outsource part of your work because you don't have the room, you need an expert, you have periodic busy periods, or you need more production to get orders out on time, etc. The following are ways outsourcing can save your business time and money.


1. You won't have to take the time to train employees. This will allow you to spend more time working on your marketing and advertising campaign.


2. You won't have to do time consuming tasks like adding on new equipment or learning new software to complete certain tasks. This will allow you to spend more time testing your advertisements.


3. You won't have to interview employee candidates. This will allow you to spend more time improving your customer service, in return you will get more repeat purchases.


4. You won't have to fill out all the employee paper work like tax forms, scheduling, retirement plans, etc. This will allow you to spend more time developing new products.


5. You won't have to buy extra office or work space to complete certain tasks. You can use all the money you save on other business expenses.


6. You won't have spend money on employee costs like taxes, medical, vacation time, holidays, workers comp., unemployment costs, etc. (These may vary depending on
which country you do business in.)


7. You can speed up you order and delivery system with the extra help. Your customers will appreciate the fast service and you'll have a higher chance that they will buy from you again.


8. You could expand your market share by becoming a middleman and offering your subcontractors products or services. This will increase your business profits and give you multiple income streams.


9. You can take on extra or large orders your business couldn't handle before. This will expand your market share and you could also offer to take the work your competition can't handle.


10. You could get end up receiving orders from your subcontractors. Your subcontractors may also tell other people about your business.

Quote of the Day: "I know of no more encouraging fact than the unquestionable
ability of man to elevate his life by conscious endeavor." -- Henry David Thoreau

Warm regards,
-SalesProfitMoneyCustomer

Wednesday, August 29, 2007

Upsell Strategies That Will Increase Your Profits & Customers

Hi Everybody,


As you know it can be very expensive to attract new customers. You can cut down on those expenses by "upselling" to those new customers. For example, let's say you're selling a computer with a 15" monitor for $1250. You tell people they can upgrade to a 17"
monitor for only $150 more. That's upselling! Your goal is to get more money out of the first sale. Below are ten upselling strategies you can use to increase your profits.


1. Deluxe Upsell-You could sell a basic product and tell people for a little more money they can receive the deluxe edition.


2. Money Upsell-You could offer people the rights to sell the product they are buying from your business. You could charge an extra $25 dollars to get the reproduction rights.


3. Discount Upsell-If you're selling a product people may order again in the future like shave gel, you could offer them a second can of shave gel at a discount.


4. Time Upsell-If you're selling a product or service people subscribe to, like a magazine, you could tell them if they subscribe for two years instead of one, they can receive it half off the cover price.


5. Quantity Upsell-This is similar to the discount upsell. The only difference is you increase the discount by how many products they order. If they order 3 it's a 10% discount, if they order 5 it's a 15% discount.


6. Package Upsell-When you're selling a product you could offer similar products in a package deal. Tell the people the other products are cheaper with the package deal versus purchasing them separately.


7. Affiliate Upsell-When you're selling a product you could offer someone else's product as an upsell. You would have to make a commission on the product in order to profit.


8. Free Upsell-You could offer a free sample or trial of your product (your first sale would be free) and then tell people if they order the full version right now they will get a discount.


9. Extra Upsell-There are many things you could charge extra for at the time of sale. It could be gift wrapping, imprinting, custom designs, etc.


10. Extended Upsell-If your product comes with a warranty, you could ask people if they would like to extend the warranty one more year for only $35.


In conclusion, you can use one or all these strategies to increase your profits at the point of sale. Don't be afraid to use your imagination to come up with other upsell strategies.

Quote of the Day: "Knowledge is more than equivalent to force." -- Samuel Johnson

Warm regards,
-SalesProfitMoneyCustomer

Sunday, August 26, 2007

Ways To Intensify Your Sales

Hi Everybody,

1. Team-up with your weaker competitors to beat your stronger competitors. You can create win/win joint venture and cross promotion deals with them.


2. Design your site so it will be worth bookmarking. Your visitors will bookmark your web site if it's full of free original content like articles, ebooks, etc.


3. Offer your customers back-end products. It is easier to sell to existing customers. If you do not have a back-end product, join an affiliate program.


4. Increase the perceived value of your product. You could offer an affiliate program, give away free bonuses or use famous endorsements on your ad.


5. Remind your visitors to promote your web site. Use phrases like; "Refer This Our Web Site To A Friend" or "Link To Our Web Site".


6. Make your testimonials more powerful. You can include pictures, hand written signatures and contact information with each testimonial.


7. Up-sell to all your customers. You could sell add-on products, deluxe products, extra parts, related products, add-on services, etc.


8. Place your ad in targeted e-zines. Ask the owner if you could place your ad in a higher position in exchange for a percentage of the ad's profits.


9. Use permission marketing to increase your sales. You simply ask people to sign-up to your e-mailing list. They'll already be interested in messages or ads.


10. Provide a privacy statement and all your contact information on every page of your web site. This'll persuade your visitors and prospects to trust you.

Quote of the Day: "In every man there is something wherein I may learn of him, and in that I am his pupil." -- Ralph Waldo Emerson

Warm regards,
-SalesProfitMoneyCustomer

Monday, July 30, 2007

Sizzling Ways To Improve Your Ad Copy

Hi Everybody,


Guidelines for improving your ad copy. So that it can grab attention of your customer and help you increase your sales & profit.

1. You could decrease or increase the length of your ad copy. There is no rule on how long your ad copy should be unless space is a consideration. The ad should be long enough to sell your product.

2. You could add some sub headlines on your ad copy. Sub headlines act just like headlines; they grab the reader’s attention. They'll keep the readers interested as they continue to read your ad.

3. You could ask your reader questions through out the ad copy. They will answer the questions in their own head as they read your ad copy. The questions you ask should persuade the reader into buying.

4. You could highlight keywords through out your ad copy. The keywords should be attractive to your target audience. You could highlight them with color, underlines, italics, etc.

5. You could bullet or indent your benefits on your ad copy. Must people won't read a whole ad copy, so make your products benefits standout and you won't lose the sales from all the skimmers.

6. You could change the size of your text on your ad copy. You want to make your text large enough so it's not hard to read. You also want your headline and major points to be larger so they will standout.

7. You could raise or lower the price on your ad copy. A higher price could increase the perceived value of your product and a lower price could lesson your product's value.

8. You could add proof of results on your ad copy. You should include testimonials, endorsements, and factual statistics to prove your product's claims.

9. You could add special offers on your ad copy. It's usually easier to sell the offer than the product. You could use discounts, free bonuses, volume sales, etc.

10. You could eliminate the hard-to-understand jargon on your ad copy. Unless your product calls for technical words, you want your ad to be read without people pulling out a dictionary.

Quote of the Day: "We love to expect, and when expectation is either disappointed or gratified, we want to be again expecting." -- Samuel Johnson

Warm regards,
-SalesProfitMoneyCustomer

Wednesday, July 25, 2007

Sizzling Ways To Ignite Your Profits

Hi Everybody,

1. Create a memorable logo and slogan to brandyour business on the internet. When they see your slogan or logo it will remind them of your business.


2. Multiply your marketing all over the internet by creating free bonuses for other business' products. You just include your ad somewhere on the bonus.


3. Offer to buy advertising space inside electronic products like ebooks, software, subscription sites, etc. It will be cheaper than print insert ads.


4. Increase your sales by adjusting your productor service to attract other target audiences. This may mean redesigning or adding on to it.


5. Test the prices of your product or service. You may increase the perceived value by raising your price and a lower price may decrease your sales.


6. Use your product's features to support all of your benefits. Just because benefits are more important, don't forget to list the features.


7. Market yourself or business as an expert. Most people have been told throughout their life to trust and respect the authoritative figures in society.


8. Train yourself and your employees to be polite to all your customers, even if they're shouting Solve their problem quickly and it may even turn into a sale.


9. Give your visitors a good impression when they first visit your web site. Don't make the first thing they see at the top of your home page a banner ad.


10. Join online business associations. Most will give you a membership graphic to put on your web site which will give your business extra credibility.


Quote of the Day: "Hope is necessary in every condition. The miseries of poverty, sickness and captivity would, without this comfort, be insupportable." -- Samuel Johnson


Warm regards,
-SalesProfitMoneyCustomer

Sunday, July 22, 2007

Sizzling Offers That Sell Like Crazy

Hi Everybody,

One of the best way to increase your sales is to offer your potential customers a special offer. It could be trial offers, discounts, purchase awards, etc. Below are ten sizzling offers you could use to sell your products like crazy.

1. You could offer your potential customers a free sample of your product. If the sample proves what you claim, there is a high chance they will buy it.


2. You could give your potential customers a free trial of your product or service. Tell them you won't bill them for 30 days.


3. You could offer your potential customers a rebate after they buy your product or service. They will feel they are getting a good deal.


4. You could offer your potential customers a monthly payment plan. Tell them they can pay for your product or service with three or more easy monthly payments.


5. You could reward your potential customers if they buy a specific number of products. Tell them if they buy 3 or more products, they will get one free.


6. You could reward your potential customers if they spend over a specific dollar amount. Tell them if they spend over $100, they get a 10% discount.


7. You could hold a holiday sale for your potential customers. Tell them everything on your web site is discounted up to 50% on Thanks giving Day.


8. You could hold a buy one get one free sale for your potential customers. Tell them if they buy one product,they get another product for free at the same value.


9. You could hold a special $1 sale for your potential customers. They'll come to your web site to buy your product for only a dollar, but may buy other products.


10. You could offer your potential customers a bonus coupon when they buy one of your products. It could be a coupon for another product you sell.



Quote of the Day: "Hope is itself a species of happiness, and, perhaps, the chief happiness which this world affords." -- Samuel Johnson

Warm regards,
-SalesProfitMoneyCustomer

Saturday, July 21, 2007

Shocking Ways To Super-Charge Your Sales

Hi Everybody,

1. Test different web site color themes to see which combination will sell your product better. You can also test the size and style of your web site text.


2. Promise your readers an end result or outcome in your ad. You must give them a solid guarantee that your product will solve their problem.


3. Never assume people believe the information in your ad copy. You need to back-up all your claims with indisputable evidence.


4. Give your customers free shipping. If you can't afford that, you can give free shipping to customers that buy over a certain dollar amount to raise profits.


5. Test your web site regularly for ordering glitches, bad links, broken graphics, etc. Those types of errors will make your business look unprofessional.


6. Use free advertising as much as possible. Test a wide variety of free advertising options like banner and link exchanges, classifieds, newsgroups, etc.


7. Build credibility for your business by publishing an e-zine and writing articles. Your customers and prospects will see you as an expert and trust you.


8. Answer all your e-mail messages as quickly aspossible. Nothing will loose a sale quicker than not responding to a prospect in time.


9. Build a professional looking web site even if you have a small budget. You could use free graphics, designs, list servers, and other tools offered online.


10. Enter to win awards for your web site. When you display the award graphics on your web site it will increase your credibility and professionalism.



Quote of the Day:"We must accept finite disappointment, but we must never lose infinite hope." -- Martin Luther King, Jr.

Warm regards,
-SalesProfitMoneyCustomer

Friday, July 20, 2007

Shocking Ways To Energize Your Sales

Hi Everybody,

1. Start your own internet radio station. It could be related to the theme of your web site and you could advertise your products over the station.


2. Turn your banner ad into a trivia question. Post the question on the banner and tell readers they can win a prize if they answer the question at your site.


3. Motivate people to buy your product. Tell them a lot of positive things like "You can now reach your goals and change your life if you buy our product".


4. Get your sales letters and web site evaluated for free. Visit business discussion boards and ask other discussion participants to evaluated them.


5. Get your products or services evaluated for free.You can give your product for free in exchange for evaluations and even testimonials.


6. Keep your loyal customers happy because they are your future profits. Give them discounts and free gifts as often as possible.


7. Clone your advertisements all over the internet by allowing your visitors to give your online freebies away. Just include your ad somewhere inside it.


8. Make it easy for your affiliates to make sales. Give them proven ads to use, make it easy for prospects to order and provide helpful affiliate stats.


9. Persuade e-zine publishers or webmasters to run your ad for free. Just allow them to join your affiliate program and earn commission on the sales.


10. Make your products sell quickly by adding a ton of bonuses. You could get the free bonuses for little or no cost buy joint venturing with other businesses.



Quote of the Day: "No pain, no palm; no thorns, no throne; no gall, no glory; no cross, no crown." -- William Penn Warm regards,

Warm Regards,
-SalesProfitMoneyCustomer

Wednesday, July 18, 2007

Why People Don't Visit Your Web Site

Hi Everybody,

1. You don't offer free original content. It's important to give your visitors information they can't find any-where else. If you're the only source for a certain type of information, people will flock to your web site.


2. You don't offer free software. Most people like to find good deals on software for their computers. If the software is free, that is even better.


3. You don't offer a free contest or sweepstakes. It's a fact, people like to win things. If you can fulfill that need, people will stop by to visit.


4. You don't offer a free directory. Create a directoryof web sites on a particular topic that is related to your target audience. People will visit because they will find what they're looking for, all in one place.


5. You don't offer a free e-zine. Most people love to get free information that they're interested in emailed to them on a regular basis. This saves them time and money.


6. You don't offer a free community. People like to have a place were they can have discussions with others on a particular subject. You could add a chat room or message board to your web site.


7. You don't offer a free affiliate program. One of people's basic needs to survive is money. When you offer them a free opportunity to make money they'll line up to visit your web site.


8. You don't offer a free online utility. When you offer a utility that can solve a problem, people will visit yourweb site. The utility could be a free autoresponder, e-mail account, search engine submission, etc.


9. You don't offer free current information. Supply news stories related to your web site. People want up-to-date news on the topics they are interested in.They will also be interested in visiting your web site.


10. You don't offer free samples of your productor service. Have you ever been to a store and you jumped at the chance to get a free sample of food? This same concept will also attract people to visit your web site.



Quote of the Day: "Tis easy enough to be pleasant, when life flows like a song. But the man worthwhile is the one who will smile when everything goes dead wrong." -- Ella Wheeler Wilcox

Warm regards,
-SalesProfitMoneyCustomer

Source: getresponce.com

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